/* ===== Ploni Font ===== */
@font-face {
  font-family: 'Ploni';
  src: url('../fonts/ploni/ploni-regular-aaa.otf') format('opentype');
  font-weight: 400;
  font-style: normal;
  font-display: swap;
}
@font-face {
  font-family: 'Ploni';
  src: url('../fonts/ploni/ploni-light-aaa.otf') format('opentype');
  font-weight: 300;
  font-style: normal;
  font-display: swap;
}
@font-face {
  font-family: 'Ploni';
  src: url('../fonts/ploni/ploni-demibold-aaa.otf') format('opentype');
  font-weight: 600;
  font-style: normal;
  font-display: swap;
}
@font-face {
  font-family: 'Ploni';
  src: url('../fonts/ploni/ploni-bold-aaa.otf') format('opentype');
  font-weight: 700;
  font-style: normal;
  font-display: swap;
}
@font-face {
  font-family: 'Ploni';
  src: url('../fonts/ploni/ploni-ultrabold-aaa.otf') format('opentype');
  font-weight: 800;
  font-style: normal;
  font-display: swap;
}

/* ===== ZOZ / זוז case study =====
   Values below are matched against the Figma dev-mode export
   (file CwtXcPaVSvdVnoccinVAcn, node 54:1507). Reference canvas
   width = 1928.438px — all vw-based clamps are scaled from that. */

:root {
  --zz-plum: #46052C;
  --zz-brown: #6E4F38;
  --zz-blue: #8ED7F3;
  --zz-cream: #F5E9DC;
  --zz-tan: #CFB59E;
  --zz-mid: #996D50;
  --zz-dark: #443226;
  --zz-bg: #F2F5F3;
  --zz-pad: clamp(24px, 8.05vw, 124px);      /* was 155.27px @1928; max scaled x0.8 for desktop-zoom fix */
  --zz-indent: clamp(0px, 9.44vw, 145.6px); /* sub-heading grid, indented right of the main heading grid (--zz-pad); max was 182px */
  --zz-row-gap: clamp(48px, 5.82vw, 89.6px);  /* equal vertical gap between every design-system row; max was 112px */
}

.zz-body {
  background: var(--zz-bg);
  color: var(--zz-brown);
  font-family: 'Ploni', sans-serif;
  overflow-x: hidden;
}

.zz-wrap { max-width: 1536px; margin: 0 auto; } /* max was 1920px */

/* ===== Header ===== */
.zz-header {
  position: fixed;
  top: 0; left: 0; right: 0;
  display: flex;
  align-items: center;
  justify-content: space-between;
  padding: 22.4px var(--zz-pad); /* was 28px */
  z-index: 100;
  background: transparent;
}
.zz-header .logo {
  font-family: 'FuturaMedium', sans-serif;
  font-size: 19.2px; /* was 24px */
  color: #fff;
  transition: color 0.3s ease;
}
.zz-nav a { color: #fff; transition: color 0.3s ease; }

.zz-header.is-scrolled .logo { color: var(--zz-brown); }
.zz-header.is-scrolled .zz-nav a { color: var(--zz-brown); }

/* ===== Hero ===== */
.zz-hero {
  position: relative;
  width: 100%;
}
.zz-hero-media {
  position: relative;
  width: 100%;
  aspect-ratio: 1928.438 / 1084.747;
  max-height: 100vh;
  overflow: hidden;
  background: #000;
}
.zz-hero-img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  display: block;
}
.zz-hero-caption {
  position: absolute;
  left: var(--zz-pad);
  top: 70.5%;
  max-width: 392px; /* was 490px */
  width: 34%;
  color: var(--zz-cream);
  font-family: 'FuturaBold', sans-serif;
  font-weight: 700;
  font-size: 12.8px; /* was 16px */
  line-height: 1.5;
  text-transform: uppercase;
}
.zz-hero-meta {
  position: absolute;
  left: var(--zz-pad);
  top: 75.8%;
  display: grid;
  grid-template-columns: minmax(160px, 15.1vw) auto;
  column-gap: 0;
  row-gap: clamp(20px, 4.06vw, 62.4px); /* max was 78px */
  color: var(--zz-cream);
  font-family: 'FuturaMedium', sans-serif;
  font-size: 11.2px; /* was 14px */
  text-transform: uppercase;
}
.zz-hero-meta dt { font-family: 'FuturaBold', sans-serif; font-weight: 700; margin-bottom: 4px; }

.zz-scroll-arrow {
  position: absolute;
  left: calc(var(--zz-pad) * 0.35);
  top: 82.5%;
  transform: translateY(-50%);
  width: clamp(10px, 0.9vw, 12px); /* max was 15px */
  color: var(--zz-cream);
  z-index: 5;
  pointer-events: none;
}
.zz-scroll-arrow svg { display: block; width: 100%; height: auto; animation: scroll-arrow-bounce 1.8s ease-in-out infinite; }

/* ===== Section shell ===== */
.zz-section { padding: 0 var(--zz-pad); }
.zz-h2 {
  font-family: 'Ploni', sans-serif;
  font-weight: 400;
  font-size: 16px; /* was 20px */
  text-transform: uppercase;
  margin: 0 0 4px;
  line-height: 1.63;
}
/* main section titles (About, Brand Values, Design System) are brown + demibold */
.zz-h2--main { color: var(--zz-brown); font-weight: 600; }
/* Packing / In Context titles are plum + demibold */
.zz-h2--plum { color: var(--zz-plum); font-weight: 600; }

.zz-body-text {
  font-size: 12.8px; /* was 16px */
  line-height: 1.63;
  color: var(--zz-brown);
  text-transform: uppercase;
  margin: 0 0 4px;
}
.zz-body-text:last-child { margin-bottom: 0; }
.zz-brand-emph {
  font-size: 14.4px; /* was 18px */
  font-weight: 800;
}

/* ===== About ===== */
.zz-about {
  margin-top: clamp(80px, 8.89vw, 136.8px); /* max was 171px */
  padding-right: var(--zz-pad);
  padding-left: var(--zz-pad);
}
.zz-about .zz-inner { max-width: clamp(280px, 44.73vw, 689.6px); } /* max was 862px */
.zz-about .zz-body-text:first-of-type { margin-bottom: 16px; }

/* ===== Brand Values ===== */
.zz-brand-values {
  margin-top: clamp(80px, 9.34vw, 144px); /* max was 180px */
  padding-right: var(--zz-pad);
  padding-left: var(--zz-pad);
}
.zz-brand-values .zz-inner { max-width: clamp(280px, 44.73vw, 689.6px); } /* max was 862px */
.zz-values-grid { display: block; }
.zz-value { margin-top: 12px; }
.zz-value:first-child { margin-top: 0; }
.zz-value-title {
  font-family: 'Ploni', sans-serif;
  font-weight: 600;
  font-size: 12.8px; /* was 16px */
  color: var(--zz-brown);
  text-transform: uppercase;
  line-height: 1.63;
  margin: 0;
}
.zz-value-desc {
  font-size: 12.8px; /* was 16px */
  line-height: 1.63;
  color: var(--zz-brown);
  text-transform: uppercase;
  font-weight: 400;
  margin: 0;
}

/* ===== Design system ===== */
.zz-design-system { margin-top: clamp(80px, 9.34vw, 144px); } /* max was 180px */
.zz-ds-row {
  display: grid;
  grid-template-columns: clamp(90px, 11vw, 168px) 1fr; /* max was 210px */
  column-gap: clamp(24px, 4vw, 64px); /* max was 80px */
  margin-left: var(--zz-indent);
  align-items: center;
}
.zz-ds-row--colors,
.zz-ds-row--typography,
.zz-ds-row--graphic,
.zz-ds-row--icons,
.zz-ds-row--logo { margin-top: var(--zz-row-gap); }
.zz-ds-row--typography,
.zz-ds-row--graphic,
.zz-ds-row--logo {
  display: block;
  position: relative;
}
.zz-ds-row--typography .zz-ds-label {
  position: absolute;
  left: 0;
  top: 50%;
  transform: translateY(-50%);
}
.zz-ds-row--graphic .zz-ds-label {
  position: absolute;
  left: 0;
  top: 19.2px; /* was 24px */
}
.zz-ds-row--graphic .zz-ds-content { display: flex; flex-direction: column; align-items: center; width: 100%; }
.zz-ds-row--logo .zz-ds-label {
  position: absolute;
  left: 0;
  top: 50%; /* fallback; precisely centered against the logo box via JS */
  transform: translateY(-50%);
}
.zz-ds-label {
  font-family: 'Ploni', sans-serif;
  font-weight: 400;
  font-size: 16px; /* was 20px */
  color: var(--zz-plum);
  text-transform: uppercase;
  margin: 0;
  line-height: 1.63;
}

/* Colors */
.zz-palette + .zz-palette { margin-top: clamp(48px, 4.7vw, 72px); } /* max was 90px */
.zz-palette-caption {
  font-size: 12.8px; /* was 16px */
  text-transform: uppercase;
  color: var(--zz-brown);
  margin-bottom: 12px;
  font-weight: 400;
  line-height: 1.63;
}
.zz-swatches { display: flex; gap: clamp(16px, 2.4vw, 37.6px); flex-wrap: wrap; align-items: flex-start; } /* max was 47px */
.zz-swatches--secondary { flex-direction: row; }

.zz-swatch {
  display: flex;
  flex-direction: column;
  align-items: flex-start;
  justify-content: flex-end;
  padding: 9.6px 9.6px 4.8px; /* was 12px 12px 6px */
  font-family: 'Ploni', sans-serif;
  font-weight: 300;
  color: #fff;
  position: relative;
}

.zz-swatch--lg {
  width: 250.4px; /* was 313px */
  height: 250.4px; /* was 313px */
}
.zz-swatch--lg .zz-code { font-size: clamp(13px, 1.3vw, 20px); letter-spacing: -0.02em; } /* max was 25px */

.zz-swatch--sm {
  width: 250.4px; /* was 313px */
  height: 108px; /* was 135px */
}
.zz-swatch--sm .zz-code { font-size: clamp(11px, 0.85vw, 12.8px); letter-spacing: -0.02em; } /* max was 16px */

.zz-swatch--dark-label { color: var(--zz-dark); }

/* Typography */
.zz-ds-row--typography .zz-ds-content { display: flex; justify-content: center; width: 100%; }
.zz-type-specimen { display: grid; grid-template-columns: max-content; justify-items: stretch; justify-content: center; }
.zz-type-name {
  font-family: 'Ploni', sans-serif;
  font-weight: 400;
  font-size: clamp(18px, 1.8vw, 27.2px); /* max was 34px */
  color: var(--zz-dark);
  margin-bottom: 0;
  text-align: left;
}
.zz-type-glyphs {
  --zz-glyph-size: clamp(120px, 15vw, 232px); /* max was 290px */
  display: flex;
  justify-content: center;
  line-height: 0.78;
  align-items: flex-end;
  margin-top: calc(var(--zz-glyph-size) * -0.11);
  margin-bottom: calc(var(--zz-glyph-size) * -0.02);
}
.zz-type-glyphs span {
  font-family: 'Ploni', sans-serif;
  font-size: var(--zz-glyph-size);
  color: var(--zz-dark);
}
.zz-type-glyphs span + span { margin-left: clamp(-13px, -1.5vw, -28px); }
.zz-type-glyphs .w-bold { font-weight: 700; }
.zz-type-glyphs .w-demibold { font-weight: 600; }
.zz-type-glyphs .w-regular { font-weight: 400; }
.zz-type-glyphs .w-light { font-weight: 300; }
.zz-type-styles {
  display: grid;
  grid-template-columns: 1fr 1fr;
  column-gap: clamp(24px, 3.6vw, 55.2px); /* max was 69px */
  row-gap: clamp(10px, 3.3vw, 51.2px); /* max was 64px */
  text-align: center;
}
.zz-type-style-name {
  font-family: 'Ploni', sans-serif;
  font-weight: 600;
  font-size: clamp(18px, 1.8vw, 27.2px); /* max was 34px */
  color: var(--zz-brown);
  text-transform: uppercase;
}
.zz-type-style-detail {
  font-size: clamp(13px, 1.35vw, 20.8px); /* max was 26px */
  color: var(--zz-brown);
  margin-top: 5px;
  font-weight: 400;
}

/* Graphic element */
.zz-graphic-content { max-width: 880px; margin: 0 auto; display: flex; flex-direction: column; align-items: center; } /* max was 1100px */
.zz-graphic-row { display: flex; justify-content: center; width: 100%; }
.zz-graphic-desc {
  position: absolute;
  left: 0;
  top: 56px; /* was 70px */
  max-width: clamp(260px, 18vw, 278.4px); /* max was 348px */
  margin-bottom: 0;
}
.zz-graphic-media {
  flex: 0 0 auto;
  width: clamp(220px, 27.5vw, 424px); /* max was 530px */
}
.zz-graphic-visual { width: 100%; margin-bottom: 32px; } /* was 40px */
.zz-graphic-visual img { width: 100%; height: auto; display: block; }
.zz-graphic-photo { width: 100%; }
.zz-graphic-photo img { width: 100%; height: auto; display: block; }

/* Icons */
.zz-icons-row { display: flex; align-items: flex-end; gap: clamp(30px, 6vw, 88px); } /* max was 110px */
.zz-icons-row img { height: clamp(60px, 8vw, 118.4px); width: auto; } /* max was 148px */

/* Logo */
.zz-logo-content {
  display: grid;
  grid-template-columns: max-content minmax(0, 496px); /* max was 620px */
  justify-content: center;
  column-gap: clamp(16px, 2.6vw, 40px); /* max was 50px */
  align-items: center;
  width: 100%;
}
.zz-logo-variations { grid-column: 1; grid-row: 1; text-align: center; margin-top: -18px; }
.zz-logo-variations-label {
  font-size: 12.8px; /* was 16px */
  text-transform: uppercase;
  color: var(--zz-brown);
  margin-bottom: 16px;
  max-width: 72px; /* was 90px */
  font-weight: 400;
}
.zz-logo-dot {
  display: block;
  width: 43.2px; /* was 54px */
  height: 43.2px; /* was 54px */
  border-radius: 50%;
  margin: 0 auto 8px;
}
.zz-logo-dot-btn {
  display: block;
  width: 100%;
  background: none;
  border: none;
  padding: 0;
  cursor: pointer;
  font: inherit;
}
.zz-logo-dot-ring {
  display: flex;
  align-items: center;
  justify-content: center;
  width: 52.8px; /* was 66px */
  height: 52.8px; /* was 66px */
  border-radius: 50%;
  border: 1px solid transparent;
  margin: 0 auto 8px;
  transition: border-color 0.2s ease;
}
.zz-logo-dot-ring--brown.is-active { border-color: var(--zz-brown); }
.zz-logo-dot-ring--blue.is-active { border-color: var(--zz-blue); }
.zz-logo-dot-ring .zz-logo-dot { margin: 0; }
.zz-logo-box {
  grid-column: 2;
  grid-row: 1;
  position: relative;
  width: 100%;
  aspect-ratio: 820 / 531;
  background: var(--zz-brown);
  display: flex;
  align-items: center;
  justify-content: center;
  padding: clamp(24px, 4vw, 57.6px) clamp(24px, 6vw, 94.4px); /* maxes were 72px, 118px */
  transition: background 0.2s ease;
}
.zz-logo-mark {
  display: block;
  width: 100%;
  height: 100%;
  object-fit: contain;
}
.zz-logo-caption {
  grid-column: 2;
  grid-row: 2;
  margin-top: clamp(10px, 1.2vw, 18.4px); /* max was 23px */
  max-width: clamp(300px, 29.1vw, 449.6px); /* max was 562px */
  margin-left: auto;
  margin-right: auto;
  text-align: center;
  font-size: 12.8px; /* was 16px */
  line-height: 1.63;
  color: var(--zz-brown);
  text-transform: uppercase;
}

/* ===== Packing ===== */
.zz-packing { margin-top: clamp(80px, 9.34vw, 144px); } /* max was 180px */
.zz-packing-row {
  display: flex;
  align-items: flex-start;
  gap: clamp(24px, 4vw, 64px); /* max was 80px */
  margin-left: var(--zz-indent);
  margin-top: 0;
}
.zz-packing-desc {
  max-width: clamp(296px, 15.56vw, 300px); /* range already only 4px wide; left unscaled, see summary */
  margin: 0;
  margin-top: clamp(20px, 2.6vw, 40px); /* max was 50px */
  flex: 0 0 auto;
}
.zz-pack-list {
  display: flex;
  flex-direction: column;
  gap: clamp(10px, 1.5vw, 23.2px); /* max was 29px */
  flex: 0 0 auto;
}
.zz-pack-item {
  display: flex;
  align-items: center;
  gap: clamp(8px, 1vw, 15.2px); /* max was 19px */
}
.zz-pack-img {
  width: clamp(220px, 28.2vw, 434.4px); /* max was 543px */
  flex: 0 0 auto;
  display: flex;
  align-items: center;
  justify-content: center;
}
.zz-pack-img img {
  width: 100%;
  height: auto;
  display: block;
}
.zz-pack-label {
  flex: 0 0 auto;
  font-family: 'Ploni', sans-serif;
  font-weight: 600;
  font-size: 16px; /* was 20px */
  text-transform: uppercase;
}

.zz-dielines {
  display: flex;
  gap: clamp(16px, 2vw, 32px); /* max was 40px */
  margin-left: var(--zz-indent);
  margin-top: clamp(60px, 8vw, 116px); /* max was 145px */
  flex-wrap: nowrap;
}
.zz-dieline-item {
  flex: 1 1 0;
  width: 0;
  min-width: 140px;
  max-width: 416px;
  display: flex;
  flex-direction: column;
  align-items: flex-start;
  gap: 10px;
}
.zz-dieline-item img { width: 100%; height: auto; display: block; transition: transform 0.6s cubic-bezier(0.4, 0, 0.2, 1); }

.zz-dieline-rotate {
  display: flex;
  align-items: center;
  justify-content: center;
  width: 28px;
  height: 28px;
  flex: 0 0 auto;
  border: none;
  background: none;
  color: var(--zz-brown);
  padding: 0;
  cursor: pointer;
}
.zz-dieline-rotate svg { width: 20px; height: 20px; display: block; transition: transform 0.3s ease; }
.zz-dieline-rotate:hover svg { transform: rotate(35deg); }

/* ===== In Context ===== */
.zz-context { margin-top: clamp(80px, 9.34vw, 144px); } /* max was 180px */
.zz-context-row {
  display: flex;
  gap: clamp(12px, 1.4vw, 21.6px); /* max was 27px */
  margin-top: clamp(20px, 2.55vw, 39.2px); /* max was 49px */
  align-items: stretch;
}
.zz-context-photo { flex: 1 1 0; overflow: hidden; }
.zz-context-photo img { width: 100%; height: 100%; object-fit: cover; display: block; }
.zz-context-photo:nth-child(1) { flex-basis: 34%; }
.zz-context-photo:nth-child(2) { flex-basis: 37%; }
.zz-context-photo:nth-child(3) { flex-basis: 29%; }

.zz-final-video {
  max-width: clamp(220px, 35.2vw, 543.2px); /* max was 679px */
  aspect-ratio: 678.554 / 1206.317;
  margin: clamp(60px, 6.25vw, 96.8px) auto 0; /* max was 121px */
  background: #000;
}
.zz-final-video video { width: 100%; height: 100%; display: block; object-fit: cover; }
.zz-final-video video::-webkit-media-controls-overlay-play-button,
.zz-final-video video::-internal-media-controls-overlay-cast-button {
  display: none !important;
}
.zz-context { padding-bottom: clamp(60px, 8vw, 120px); } /* max was 150px */

@media (max-width: 700px) {
  .zz-header.is-scrolled { background: var(--zz-bg); }

  .zz-hero-caption {
    position: static;
    width: auto;
    max-width: none;
    margin: 20px var(--zz-pad) 0;
    color: var(--zz-brown);
  }
  .zz-hero-meta {
    position: static;
    display: flex;
    flex-direction: column;
    gap: 12px;
    margin: 20px var(--zz-pad) 28px;
    color: var(--zz-brown);
  }
}

@media (max-width: 900px) {
  .zz-ds-row { grid-template-columns: 1fr; margin-left: 0; row-gap: 20px; }
  .zz-logo-caption { margin-left: 0; }
  .zz-packing-row, .zz-dielines { margin-left: 0; flex-wrap: wrap; }
  .zz-pack-item { flex-wrap: wrap; }
  .zz-context-row { flex-wrap: wrap; }
  .zz-context-photo { flex-basis: 100% !important; }
  .zz-about .zz-inner, .zz-brand-values .zz-inner { margin-left: 0; max-width: 100%; }
  .zz-type-specimen { flex-direction: column; align-items: flex-start; }
  .zz-type-styles { column-gap: 40px; }

  .zz-ds-row--typography .zz-ds-label,
  .zz-ds-row--graphic .zz-ds-label,
  .zz-ds-row--logo .zz-ds-label {
    position: static;
    top: auto;
    left: auto;
    transform: none;
    margin-bottom: 16px;
  }
  .zz-graphic-desc { position: static; max-width: none; margin-bottom: 20px; }

  .zz-dielines { flex-direction: column; }
  .zz-dieline-item { width: 100%; max-width: none; }
}

/* ===== Footer spacing normalization =====
   The last section already leaves ~100px before the footer;
   drop the shared footer margin so the total gap matches other pages. */
.site-footer { margin-top: 32px; } /* was 40px */
